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  • šŸ› ļø The 6-Part Audit System: How to Run Your School Like a Top 1% Operator

šŸ› ļø The 6-Part Audit System: How to Run Your School Like a Top 1% Operator

Most school owners don’t need more effort. They need more awareness.

Hello, kickers!

šŸ„‹ The Kick is Here: Lead the Way, Don’t Just Follow It

This week’s edition is all about sharpening the edge of your leadership—on the mat, in your meetings, and in your marketing. Our main feature breaks down how to audit your entire school like a 7-figure operator, using real tools we use inside CORE OS (yes, we’ll show you how to get them). From culture to curriculum to conversion rates—you’ll see exactly where your standards stand.

We’re also spotlighting standout social insights from leaders like Adam Grant, Dave Kovar, Andy Frisella, and Simon Sinek. Plus, our ā€œWhat We’re Readingā€ pick—Originals by Adam Grant—dives into how game-changers think differently and make an impact without burning out.

Let’s get into it.

šŸŽÆ Upcoming Event: IMPAKT Charleston – The Room That Changes Everything

You don’t need more information—you need immersion.
That’s exactly what you’ll get at IMPAKT Charleston, the 2-day live experience for school owners ready to make real moves.

šŸ“ Location: Charleston Harbor Resort & Marina, SC
šŸ—“ Dates: August 29–30, 2025
šŸŽŸļø Tickets: General & VIP available
šŸ’„ Use code IMPAKT2025 to save $1,000 on the VIP Experience!

At this event, you’ll learn how top schools:

āœ… Go from 0 to 200+ members and retain them
āœ… Build next-gen instructor teams without micromanaging
āœ… Use AI + automation to multiply output and cut overwhelm
āœ… Shift identity from overwhelmed owner to strategic leader

Plus, you'll be surrounded by high-level peers, future collaborators, and the Impakt team who will challenge your thinking—and your limits.

šŸ’» Reserve your spot now → impaktmastermind.com/charleston

🚨 The countdown is on. This is the room where your next breakthrough starts. Don't miss it.

šŸ› ļø The 6-Part Audit System: How to Run Your School Like a Top 1% Operator

This system isn’t about nitpicking. It’s about alignment—between your vision and your execution. What you tolerate becomes your standard, and the only way to raise your standards is to measure them.

Here’s the exact 6-part audit system used at MUV Martial Arts. Whether you’re running a full team or flying solo, this gives you a repeatable, quarterly framework for levelling up operations like a top 1% school.

1ļøāƒ£ The Fresh Lens Audit — ā€œWhat They See Before They Hear Youā€

Purpose: Audit your school through the eyes of a first-time visitor—before they hear your pitch or meet your team.

Focus Areas:

  • Exterior signage, lighting, and parking

  • Lobby, bathrooms, and ceilings

  • Mat condition, pro shop, seating, sound

  • Clutter, cobwebs, and ā€œsmall thing syndromeā€

Pro Tip: Fix broken things immediately. ā€œWe’ll fix it next weekā€ is how standards slip.

ā€œYour school is always speaking. The question is, what is it saying?ā€

2ļøāƒ£ Internal Class Audit — ā€œWhere Your Culture Livesā€

Purpose: Score your class quality from two angles:

  1. Take the class as a student

  2. Observe and evaluate it as a leader

Key Criteria:

  • Spacing and safety

  • Time management and structure

  • Engagement and correction

  • Instructor energy, clarity, and name usage

ā€œIf your classes don’t close the sale, your sales process is carrying too much weight.ā€

3ļøāƒ£ Sales Success Scorecard — ā€œConsistency Closesā€

Purpose: Audit your full enrollment experience—before, during, and after class.

Look For:

  • Welcome tray and tour flow

  • Pain point deep dives

  • Pre-framing benefits

  • Belt moment and pitch clarity

  • Objection handling and close

ā€œMost enrollment gaps aren’t skill problems. They’re sequence problems.ā€

4ļøāƒ£ Call Quality Scorecard — ā€œFirst Impressions Start on the Phoneā€

Purpose: Evaluate how your team handles new leads and phone inquiries.

Focus Areas:

  • Energy and tone

  • Framing expectations

  • Answering questions with confidence

  • Guiding toward appointment

ā€œYour phone team is the front line of your culture. Train them like it.ā€

5ļøāƒ£ Quarterly Performance Scorecards — ā€œCoach the Person, Not Just the Roleā€

Purpose: Align team performance to actual expectations—clearly and consistently.

How It Works:

  • Team member self-scores

  • Manager does the same

  • Compare notes, align goals, and build a 90-day growth plan

ā€œYou don’t build a great school by managing roles. You build it by coaching people.ā€

6ļøāƒ£ The Quarterly Pulse Audit — ā€œZoom Out Before You Burn Outā€

Purpose: Get a high-level view of what’s working, what’s missing, and where to go next.

Core Review Sections:

  • Culture & values: what’s reinforced vs. ignored

  • Goal review: what’s off-track and why

  • Team member pulse: who’s rising, who’s stuck

  • Growth strategy: what’s repeating vs. what needs to retire

  • Investment review: where money moved the needle—or didn’t

ā€œYour business reflects the standards you hold and the distractions you tolerate.ā€

Final Word

Every problem in your school is either allowed or ignored.

Audits don’t expose flaws—they expose opportunity.

Run this process every 90 days. Let your team know the standards are real. And treat each audit like sharpening a blade.

ā€œStandards aren’t meant to punish. They’re meant to liberate.ā€

🚨 Want all of these audits, templates, and scorecards done-for-you?
Join CORE OS—the complete operating system for martial arts school owners.
āœ… Weekly coaching
āœ… Every business system
āœ… Plug-and-play audits, playbooks, and scripts
šŸ‘‰ Join CORE OS here ($149/month)

Let’s stop guessing. Let’s start scaling. šŸ‘ŠšŸ”„

šŸ”„ What’s Kickin’ on Social

The Kick’s pick of the hottest headlines in social this week:

This week’s social lineup brings heat from some of the sharpest voices in leadership, personal growth, and accountability. These aren’t just posts—they’re wake-up calls. Tap in and bring the best back to your team.

šŸ”„ ā€œStart Where They Never Wanted You to Lookā€ — Andy Frisella
Before you blame the world, check the mirror. This one hits.
Watch Here

šŸ”„ ā€œBe the Leader You Wish You Hadā€ — Simon Sinek
Leadership isn’t about position—it’s about presence.
Watch Here

šŸ”„ ā€œSelf-Image Reset in 4 Stepsā€ — Dave Kovar
Feeling stuck? Kovar lays out 4 simple moves to boost how you see yourself.
Watch Here

šŸ”„ ā€œIt’s Not Their Fault, It’s Yoursā€ — Adam Kifer
Accountability isn’t optional—it’s leadership.
Watch Here

šŸ”„ ā€œThe Most Important Rule of Moneyā€ — Grant Cardone
The 80/20 principle reimagined: live on 20%, invest 80%.
Watch Here

šŸ”„ ā€œThe Lies That Hurt Mostā€ — Adam Grant
It’s not just what others say—it’s what you’ve been telling yourself.
Watch Here

šŸ”„ ā€œLead With Intentionā€ — Leadership First
The most meaningful impact often starts with the smallest gesture.
Watch Here

—
Pick one of these to discuss with your team this week. The leadership ceiling rises when you do. šŸ’„

šŸ˜‚ Martial Memes

These memes hit home for all of us martial artists and gave us a good chuckle. Click on the image to view the original account that posted each meme. Enjoy!

Have a MEME that you want featured? Send them to us at [email protected] or tag our instagram account @thekicknewsletter.

šŸ“š What We’re Reading: Originals by Adam Grant

What separates leaders who follow the path from those who create a new one?

In Originals: How Non-Conformists Move the World, organizational psychologist Adam Grant dives deep into how innovators think, act, and make bold moves—without burning everything down.

This book is about how to challenge the status quo effectively. It’s not about reckless risk—it’s about strategic rebellion.

šŸ’” Key Takeaways for School Owners:
āœ… Playing it safe is often riskier than speaking up. Want to grow? You can’t copy-paste your way to the next level.
āœ… Original thinkers manage fear and doubt—they don’t eliminate them. Sound familiar? That’s leadership.
āœ… You don’t need to be first—you need to be different. And different takes courage, clarity, and consistency.

If you’re building a martial arts school that stands out—not just fits in—this book is your playbook.

šŸ“– Grab your copy here: Originals on Amazon

šŸ’¼ RMA Success Stories: Campaigns That Are Crushing It

šŸŽÆ AMA Martial Arts — $4.86 Leads & a Full Pipeline!
AMA is running a kids martial arts campaign with a ā€œ2 Weeks for $29ā€ offer—and the results are šŸ”„.
āœ… 20 leads generated
āœ… Just $4.86 per lead
When strong targeting meets clear messaging, magic happens. This is exactly the kind of efficiency every school owner should be aiming for.

šŸ„‹ Bryant Flores — June Is on Fire
Since the start of June, Bryant’s Kids Martial Arts campaigns have pulled in:
āœ… 37 leads
āœ… $8.61 average CPL
āœ… Promoting a $33 trial offer
Momentum is strong, and there’s still time to finish the month even stronger!

šŸš€ Want results like these?
Book a discovery call with Relentless Media Agency and let our Ad Ninjas build your next lead-generating campaign.
šŸ‘‰ Schedule Your Call Now


šŸ“¬ Have Something That Is Kick Worthy?

We know our readers have great ideas, insights, and stories to share! If you’ve got something that’s "kick-worthy"—whether it’s a success story, a marketing tip, or something that’s helping your school thrive—submit it to us at [email protected]. Your content could be featured in an upcoming edition of The Kick and shared with martial arts school owners around the world!

šŸ”„ That’s a Wrap for This Week!

Excellence isn’t accidental—it’s built by systems, standards, and self-leadership. This week’s issue gave you a full blueprint for auditing your school like a pro, leveraging organic influence to build brand equity, and applying leadership lessons from some of the best minds in the game. Whether you’re leveling up team accountability, your own mindset, or your marketing—there’s always a next move.

And if you’re tired of duct-taping your strategy together, CORE OS gives you every tool, template, and training to scale with confidence.

Let’s keep raising the bar—because your students deserve the best, and so do you. šŸ‘ŠšŸ”„