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7 Best Ways to Use AI for Martial Arts School Owners

Revolutionize Your School Operations with Smart AI Strategies

Hello, kickers!

This Week’s Edition of The Kick 🥋

Get ready for another action-packed issue designed to help you sharpen your skills and elevate your school! Our feature article, 7 Best Ways to Use AI for Martial Arts School Owners, dives into how cutting-edge tools like ChatGPT and DALL-E can revolutionize the way you run your school. From creating SOPs to crafting eye-catching graphics, you’ll discover how AI can save you time and make a bigger impact.

In What’s Kickin’ on Social, we’re sharing insights on hiring the right people, inspiring kids to give their best, and learning the power of teaching. And don’t miss this week’s Martial Memes—because let’s face it, we could all use a good laugh on the mat.

We’re also highlighting Dan Sullivan’s Who Not How in our book recommendation. This mindset-shifting read will help you discover how building the right team can take your school to the next level without burning yourself out.

From actionable tips to a fresh dose of humor, this week’s The Kick has everything you need to keep pushing forward. Let’s make it a winning week! 👊🔥

🤖 7 Best Ways to Use AI for Martial Arts School Owners


Artificial Intelligence (AI) is revolutionizing industries, and martial arts schools are no exception. For school owners, AI tools like ChatGPT and DALL-E can streamline operations, enhance creativity, and save time.

Here are the 7 best ways martial arts school owners can use AI, with practical prompts and explanations on how these tools can help you grow your business.

#1: Creating SOPs (Standard Operating Procedures)

Having clear and concise SOPs is critical for running a smooth operation, especially as you grow your team. AI can help you write, organize, and format SOPs.

Example Prompt:
“I need an SOP for onboarding a new martial arts instructor. Include steps for orientation, training expectations, teaching observation, and communication guidelines.”

How It Helps:
Instead of starting from scratch, ChatGPT can draft the bones of your SOP based on your specific requirements. You can refine it as needed, saving hours of brainstorming and writing time. This ensures your team has a clear roadmap for consistent execution.

#2: Copywriter - Social Media, Emails, and More

AI can help generate captivating and professional content for your school’s marketing needs. Whether it’s crafting an Instagram caption, writing an email, or developing ad copy, ChatGPT can handle it all.

Example Prompt:
“Write a 150-word email promoting our 6-week beginner’s martial arts program. Include a compelling headline and a call-to-action to sign up now.”

How It Helps:
Marketing often takes a backseat for busy school owners. AI can deliver polished, engaging content that connects with your audience, driving enrollment and retention while saving you countless hours of writing.

#3: Refining Your Brand Identity
Your core values, mission statement, and brand identity are the foundation of your martial arts school. AI can help refine these elements to resonate with your audience.

Example Prompt:
“I run a martial arts school that focuses on discipline, confidence, and community. Help me create a professional mission statement and 3 clear core values.”

How It Helps:
You know your business better than anyone, but ChatGPT can help you articulate it more effectively. A refined brand identity will strengthen your messaging and help you stand out in your local market.

#4: Customer Service Excellence
Responding to students and parents can be tricky, especially when emotions run high. ChatGPT can help you craft professional, empathetic, and solution-oriented replies.

Example Prompt:
“A parent emailed saying they’re unhappy with the progression of their child’s skills. Craft a professional and empathetic response addressing their concerns and offering solutions.”

How It Helps:
AI can generate a polished response that balances professionalism with warmth, ensuring you maintain a 5-star customer service experience even in challenging situations. This saves you time while helping retain students.

#5: Classroom Drills
Have an idea for a drill but need help turning it into a structured class plan? ChatGPT can take your idea and organize it into easy-to-follow steps.

Example Prompt:
“I want to run a sparring drill that teaches students to maintain distance and control their speed. Create a step-by-step plan for a 15-minute drill.”

How It Helps:
Whether it’s drills for kids or advanced techniques for adults, ChatGPT can transform your ideas into structured lesson plans. This helps instructors follow the plan more easily and ensures a consistent teaching approach across classes.

#6: Analyzing Data
AI can act as a second set of eyes when you need to analyze data like monthly revenue, student retention rates, or lead conversion stats.

Example Prompt:
“Here is my student retention data for the past 6 months: [Insert Data]. What insights can you provide, and how can I improve retention?”

How It Helps:
AI can quickly identify trends, suggest actionable improvements, and help you make data-driven decisions. Whether it’s optimizing marketing spend or pinpointing retention issues, this insight can be invaluable.

#7: Graphics with DALL-E
Need high-quality graphics for your social media, flyers, or events? Use DALL-E to generate custom visuals and edit them with Canva for added personalization.

Example Prompt:
“Create an image of a child practicing martial arts in a dojo with bold text that says ‘Confidence Starts Here’.”

How It Helps:
DALL-E creates stunning visuals in seconds, which you can customize further in Canva. Use Canva’s “edit photo” and “grab text” features to fine-tune the text on the graphic, ensuring your branding and message are perfect. This method is fast, creative, and cost-effective

Thoughts
AI is no longer the future—it’s the present. These tools empower martial arts school owners to streamline their operations, improve communication, and deliver top-notch service to students and parents. By implementing these 7 strategies, you’ll save time, reduce stress, and position your school for long-term success.


What AI tool are you most excited to try for your martial arts school? Let us know! 

🔥 What’s Kickin’ on Social

The Kick’s pick of the hottest headlines in social this week:

Here’s what’s Kickin’ on Social This Week…

This week’s social highlights are packed with valuable insights and thought-provoking lessons to inspire you and your team. Don’t forget to check them out, give the creators some love, and see what ideas you can bring back to your school!

Are You Hiring the Right Person? - Kelly Murray
Hiring can make or break your team culture. Kelly shares some powerful tips on ensuring you find the right fit for the job.
👉 Read Post

To Teach is to Learn Twice - Grappler with a Sign
This simple yet profound reminder will resonate with any instructor. Teaching not only helps students grow but also deepens your own understanding.
👉 See Post

Teaching Kids to Try Their Best - Jocko Willink
Jocko’s message about encouraging kids to put in their best effort is a must-watch for any martial arts instructor or parent.
👉 Watch Here

Relentless CEO Podcast Clip
This week’s podcast clip features an insightful moment about leadership, growth, and perseverance. Don’t miss out on this gem!
👉 Watch Here

Take a few minutes to dive into these posts, and let them spark fresh ideas for your school. 💪

Martial Memes 🥋😂

Because laughter is the best training partner, here are this week’s top martial arts memes to keep you smiling between classes. Check them out and share with your team for some good laughs!

Have a MEME that you want feaured? Send them to us at [email protected] or tag our instagram account @thekicknewsletter.

📖 What We're Reading: Profiles of Power and Success by Gene Landrum

What We’re Reading: Who Not How by Dan Sullivan 📖

If you’ve ever felt overwhelmed by everything you need to do to grow your martial arts school, Who Not How is a must-read. Dan Sullivan flips the traditional mindset of “How can I do this?” into “Who can help me achieve this?”—a game-changing perspective for school owners juggling a million responsibilities.

This book teaches the power of collaboration and delegation, helping you focus on what you’re best at while surrounding yourself with the right people to handle the rest. It’s not about doing it all yourself; it’s about finding the “whos” that can elevate your school to new heights.

Key Takeaways for School Owners:

  • Focus on Strengths: Spend more time doing what you excel at (like teaching and building relationships) and less time stressing over areas that aren’t your forte.

  • Leverage Your Team: Whether it’s hiring the right instructors or outsourcing marketing, find the “whos” who can handle tasks with expertise.

  • Think Bigger: When you stop asking “How?” and start asking “Who?”, your goals become much more attainable.

This book isn’t just about delegation—it’s about freeing up your mental energy so you can lead your school with clarity and focus.

Your time is your most valuable resource—start using it wisely with the insights from this incredible book!

📬 Have Something That Is Kick Worthy?

We know our readers have great ideas, insights, and stories to share! If you’ve got something that’s "kick-worthy"—whether it’s a success story, a marketing tip, or something that’s helping your school thrive—submit it to us at [email protected]. Your content could be featured in an upcoming edition of The Kick and shared with martial arts school owners around the world!

📅 We’re Back Next Week

That’s a wrap for this week’s edition of The Kick! We hope the insights on leveraging AI, hiring the right team, and inspiring your students gave you fresh ideas to elevate your school. From thought-provoking social posts to a hilarious batch of martial arts memes, there’s plenty to keep you motivated and smiling. Don’t forget to check out this week’s book recommendation, Who Not How, to rethink how you approach growth and delegation. Until next week, keep striving for excellence, stay creative, and as always—keep kicking it to the next level! 👊🔥