🙌 5 Reasons Why Re-Educating Parents Is The Key To Success

When it comes to running a successful martial arts school, one of the most critical (and often overlooked) tasks is reeducating parents—consistently. Parents are your partners in their child’s success, but without constant reminders, their enthusiasm can fade, and their commitment can waver. Let’s break down why this ongoing effort is crucial and how you can implement it to create lifelong students and confident families.

1. Program Benefits: Remind Them Why They Joined

Parents sign their child up because of a promise—a better focus, more confidence, stronger discipline, and life-changing skills. But over time, it’s easy to forget what drove them through your doors in the first place. Revisit this often. Highlight the benefits in your newsletters, parent emails, and during mat chats. Remind them of the transformation they wanted for their child and how martial arts delivers those results.

2. Their Child’s Progress: Don’t Let Progress Go Unnoticed

Ever lose a student you knew was improving, and it left you scratching your head? The problem often lies in visibility. Parents miss the small wins because their heads are buried in their iPhones while their child levels up on the mat.

• Pull parents aside and share specific wins you’re seeing in their child.

• Send quick video clips of their kids crushing it in class.

• Celebrate milestones loudly—on the mat, online, and in person.

When parents see progress, it reinforces the value of your program and keeps them committed.

3. How to Raise a Successful Kid: Be the Mentor They Signed Up For

Parents didn’t just sign up for martial arts—they signed up for you. They’re looking for guidance, mentorship, and tools to raise successful kids.

• Share content like blog posts, eBooks, and social media tips to help parents with focus, confidence, and handling challenges.

• Position yourself as an expert in child development and remind them why you are the trusted mentor for their child.

4. This is a Lifestyle, Not an Activity

When martial arts becomes a twice-a-week activity, it’s easy to quit when life gets inconvenient. Your job? Change the narrative. Martial arts is a lifestyle—a commitment to growth, resilience, and community.

• Audit your language: Stop saying “classes” and “practice.” Start saying “training” and “development.”

• Host events where students and parents build lasting relationships—movie nights, tournaments, or community service projects.

5. How to Handle Challenges: Equip Parents to Lead

Quitting is a habit that starts young. If parents don’t have the tools to handle their child’s resistance, it’s easy for them to say, “Okay, you can stay home.”

Here’s a powerful post you can copy and share to help parents reframe the “I want to quit” conversation:

“My child wants to quit.”

To be very clear and honest about this statement:
Children don’t quit things, parents do.

This statement is usually a way to play mental gymnastics on whose responsibility it is to make decisions on what’s best for the family.

We see this enough to know common threads:

1. The car ride becomes a place to share disappointment in performance.

2. Conversations in front of kids about disagreeing with coaches cause loss of trust.

3. Kids catch parents on a “lazy day” and get to skip practice.

4. Kids are allowed to quit commitments with no consequences.

Questions to Ask Yourself:

1. Would I let my child quit school?

2. Would I let them eat junk food all day just because they want to?

3. What habits am I teaching about overcoming obstacles?

Here’s the truth:
Someday you’ll be the bad guy. Someday they’ll hate going to practice. But someday…
They. Will. Thank. You.

30 years from now, they’ll look back and say, “I understand why you did that, and I’m better because of it.”

Stay strong, parents. It. Will. Be. Worth. It. 💪

Final Thought: Keep Parents Aligned with Your Vision

When parents are consistently reeducated about your program's benefits, their child’s progress, and the value of overcoming challenges, they’ll stay committed. Martial arts isn’t just about kicks and punches—it’s about building strong, resilient kids who will one day say, “Thank you.”

Keep sharing the message, keep reinforcing your value, and keep being the guide parents need.

What’s Kickin’ on Social This Week 📲

This week’s social lineup is packed with game-changing insights and inspiration to level up your school, your mindset, and your teaching. Give these posts a look, share them with your team, and don’t forget to drop a “like” or comment to support these incredible creators!

1. “How to Teach Parents About Setting Boundaries” - David Alvas
   David shares a powerful approach to helping parents set healthy boundaries for their kids—something every martial arts instructor can get behind. This is a must-watch for improving your parent communication game. Watch here

2. “Do Not Negotiate With Limitations” - Taylor Welch
   Taylor Welch drops a mindset masterclass on why we need to stop negotiating with our own limitations. If you or your team need a mental reset this week, this one hits hard. Check it out here

3. “How to Get Your Words to Stick In Someone's Mind” - Mike Arce
   Great coaches know how to make their message stick. Mike Arce breaks down the art of communication so your words leave an impact. Perfect for instructors looking to inspire their students. Watch Mike’s post

4. “How All of Our Students Should Train” - Adam Ibrahim
   Adam Ibrahim’s reel is a great reminder about training with focus, effort, and intent. Share this with your students as an example of how they can take their training to the next level. Watch on Instagram

5. “A Fun Karate Game to End Class With” - Jon Mero
   Looking to keep the energy high at the end of class? Jon Mero shares a creative karate game that’s fun, engaging, and perfect for younger students. Add this to your next class plan! Check it out here

That’s your dose of social inspiration for the week! Use these tips, ideas, and drills to keep your classes exciting and your community thriving. 💥

💪 What’s Inspiring Us This Week

Sometimes we all need a little extra fire to keep pushing forward, and this week’s inspiration lineup delivers just that. From David Goggins reminding us what true grit looks like, to John Maxwell dropping timeless leadership wisdom, and a few more gems to keep your mindset sharp—these are the voices that challenge us to be better coaches, leaders, and humans.

Let’s get inspired and pass that energy on to our students and teams! 💪

@motivation_9905

Best Motivational Speech. Life Lesson, Must Watch. credit: John Maxwell #foryou #foryoupage #fyp #fypシ #viral #trending #viraltiktok #moti... See more

@dominatingmotivation2

DISCIPLINE YOURSELF | David Goggins #motivation #motivationalspeaker #motivateme #motivationalspeeches #motivationnation #dominatingmotiva... See more

😂 Martial Memes: Because Laughter is a Black Belt Skill

This week’s meme lineup hits harder than a spinning hook kick to the headquarters!

From students “forgetting” their gear (Where’s What), to guard-passing struggles we all know too well, and the ultimate Diddy Dojo vibes—these memes are guaranteed to make you laugh and nod in agreement. We apologize for the third one in advance 🫣

Take a break, share a laugh with your team, and don’t forget to pass these on to your students and parents. Laughter keeps the dojo alive! 👊

loveofjiujitsu

View more on Instagram

phoenixmuaythai

View more on Instagram

Have a MEME that you want feaured? Send them to us at [email protected] or tag our instagram account @thekicknewsletter.